Sizmek has conducted research among campaigns that served at least 1 million ad impression first quarter of 2015 and found that 35% static image (fall back image ads) ad impressions were served becaus....
5 Tips to prepare best Mobile Ads to drive better ROI
July 10, 2015
User requirements: Analyze where users are interacting with their device. Ensure the design is legible and easy to execute, with a minimum hit area of ~44px for touchscreen devices. Business requirem....
Advertisers need to think on “Mobile First” to reach their consumers
July 10, 2015
It is the reality that advertiser and media agencies are still focusing desktops sites while making their digital planning and execution. They are ignoring mostly user sees their ad on mobile devices ....
Rich Media Data Capture Ads to generate sales leads
July 7, 2015
It is good digital strategy to give the opportunity to user to fill the form within banner instead of taking user to advertiser website. If the campaign objective is to generate sales leads, then crea....
Retailigence to Drive In-Store Shopping Through Dynamic Ads for Mobile and Desktop
July 4, 2015
We have the ability to integrate your store data into rich media ad to make sales online and offline on all digital screens. We help brands to take consumers from click to brick by integrating the R....