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Ad Trafficking

Outsource Ad Trafficking Services: Save your money and time, get peace of mind, focus on your core ad sales business.

Trust us as capable and reliable strategic partner as any in-house digital ad trafficking team- but more agile, easily scalable and exceptionally knowledgeable about the latest digital media technologies that will drive the best campaign results.

We are the authority in digital media

We have 10 year experience of MediaMind, ADTECH, Double Click (DFP, DART, Motif) and Google Ad Manager for ad trafficking including display, mobile and video ads using rich media agency ad server technologies. Every day we see and traffic every ad type. We know ins and outs of major agency ad servers in depth. We know what works and what doesn’t.
Our trafficking department knows how to set advance level targeting, ad rotation, frequency capping, deployment of behavioral state base ads, customer re-targeting tags, sales or counter conversion tags on advertiser website. Our traffickers are experts of online media marketing & advertising terms.
Online ad serving technology is constantly evolving. We have rich experience of working with many different types of agencies, publisher ad servers and 3rd party technologies. Further we have the expertise to adapt quickly and efficiently as the industry evolves.

We are the most economical

By awarding us the ad trafficking contract, you will be saving fixed human resource cost and its overhead cost. One Ad trafficking manager will cost you US$6000 to US$7000 per month excluding overhead cost. You can save 40% to 60% of your operational cost. We are flexible in billing model; it could be a fixed amount per placement or based on CPM or hourly basis.

We are always vigilant

Our dedicated team of campaign analysts will monitor your campaign performance as KPI set by you. The Analysts will do the campaign optimization on fly if required.

We are client focused

Our clients benefit from dedicated resources to assist with the strategic and tactical facets of their business. We track everything and provide agencies with transparency into our trafficking workflow so they always maintain control. We have numerous industry relationships that we leverage to obtain information, resolve issues and stay abreast of developments and trends. We can play a major role in helping to shape and improve your online ad sales and operations process.

We are a reliable partner

Your campaign trafficking stats will remain confidential at all levels. You should feel secure and comfortable since we are the reliable strategic partner.

We are scalable

We are the pioneer in Pakistan for digital campaign management outsourcing. With more than 40 ad trafficking managers in your local time zone, we provide the scale needed to match your client activity.

We are highly responsive

We are one email or phone call away from you. We will be available online and give you prompt service by email, phone and fax during your working hours.

We are accountable

We know that media agencies are custodian of advertising budgets and accountable for booked impressions and results. Our traffic department will follow up the publisher traffic department in case of under delivery in a timely manner to achieve the impression goal of ad serving within stipulated time frame. We are fully aware of IAB rules for under delivery of impressions.

We are efficient postman

Our traffickers will set up the media plan and send placement tags to publisher to make the campaign live on time.
Our traffickers will provide you with daily, weekly and monthly under and over delivery reports along with other critical reports like unique frequency reports, user engagement reports, unique publisher reports, sales conversion reports and ROI reports. We have media planners and analysts who will provide you with daily & weekly reports and campaign summary analysis at the end of the campaign.

We are intelligent problem solver

Our traffickers have all the mandatory skills in HTML, JavaScript, third party tags for ad testing before making the campaign live in order to avoid any problem. Our staff’s combined industry experience from interactive ad agencies, online publishers, ad serving companies and software/technology companies, enables our team to quickly analyze and resolve your ad operation issues as they arise.

We minimize your risk

Outsourcing your digital campaign management job to us means that you will no longer need to worry about professionals’ hunting, hiring, training and retaining.

Ad Trafficking Services

  • Set up placements
  • Ad attachments to placements
  • Submit tags to publishers
  • Set up ad rotation algorithm
  • Set up ad targeting
  • Set up conversion code
  • Set up behavioral tags
  • Follow up with publishers
  • Campaign monitoring
  • Campaign optimization
  • Daily, weekly, monthly campaign analysis reports
  • Post campaign analysis reports

Ad Trafficking Clientele

  • Mediacom Dubai
  • Universal MENA
  • Media Contacts ME
  • MSN Arabia ME
  • PUIG Havas UAE
  • Connect Ads EG
  • Connect Ads KSA
  • Connect Ads Dubai
  • JWT Sri Lanka
  • Zenith Optimedia
  • Starcom Dubai
  • Zenith Optimedia Dubai

Major Brands For Ad Trafficking

  • BMW
  • HSBC
  • Nissan Patrol
  • Pizza Hut
  • RAK BANK Islamic Banking UAE
  • J&J Baby Shampoo
  • Samsung
  • Sony VAIO
  • Nestle
  • Commercial Bank of Ceylon PLC
  • Sony PlayStation
  • Knorr
  • Lipton
  • Microsoft Office
  • National Bank Of AbuDhabi